Pedro Mooniz's Creative Archive
Anavitória, Cor Deluxe Edition
1x Silver Latin American Design Awards 2024
(2024)

Info
COR is the fourth studio album by the contemporary Brazilian MPB duo Anavitória, Latin Grammy winners for "Best Contemporary Pop Album in Portuguese Language". Co-produced by Ana Caetano and Tó Brandileone, the album marks the duo's independent production phase, featuring 14 original tracks, two of which include special guest appearances by seminal brazilian artists Rita Lee and Lenine.

The Deluxe Edition's graphic project for the double-record vinyl, issued afterr the aclaimmed Standard version, expands and explores the concepts of memorabilia and open-work, materializing the rich atmosphere of the album and the artists' trajectory in a diverse and reconfigurable editorial project, celebrating all of  the work iterations and circulation paths, from conception to digital release - still within the context of the pandemic social isolation - up to a year-long tour, visiting 24 of 27 brazilian states in 32 concerts.

The collectible object consists of 7 publications, which were produced to represent the very process of creation, development, and circulation of the compositions and their visual universes: 1. Idealization, 2. Recording, 3. Lyrics, 4. Photographic Rehearsals, 5. Road, 6. Fans, 7. Technical Team. Each of them in different formats, materiality, and finishes, creating textures, reading paths, and meanings for the album.

The edition is presented in a special wrapping, grouping the records and publications into an integrated and rearrangeable visual narrative, with translucent vinyl that allows the project's and the world's colors to shine through, making the illustrative inputs of the process permeable to the product itself.

Credits
Project developed at Tég Creative Inteligence Bureau©

Executive Direction
Stephanie Noelle 

Creative Direction
Guilherme Collado Garofalo 

Design & Art Direction
Pedro Mooniz, Laís Matias, Thayná Britto and Lívia Zafanelli

Motion Design
Pedro Mooniz

Project Management
Juliana Paiva and Ana Júlia Rabelo

Case Photos
Guilherme Collado Garofalo

F/Simas
Felipe Simas, Isadora Silveira, Ana Caetano, Vitória Falcão and Nayara Zolli

Photography
Gabriela Schmidt and Breno Galtier